Description : The study combines theories of myth, popular culture, structuralism and poststructuralism to explain the enormous appeal of »Star Wars« and »Harry Potter«. Although much research already exists on both stories individually, this book is the first to explicitly bring them together in order to explore their set-up and the ways in which their structures help produce ideologies on gender and ethnicity. Hereby, the comparison yields central insights into the workings of modern myth and uncovers structure as integral to the success of the popular genre. It addresses academic audiences and all those wishing to approach the tales from a fresh angle.
Description : The trailers for Star Wars: The Force Awakens made a strong impression on fans. Many were excited by what they saw as a return to the spirit of George Lucas's 1977 creation. Others--including several white supremacy groups--were upset and offended by key differences, most notably the shift away from a blond, blue-eyed, male protagonist. When the film was finally released, reactions similarly seemed to hinge on whether or not The Force Awakens renewed the "mythic" aspects of the original trilogy in ways that fans approved of. The Myth Awakens examines the religious implications of this phenomenon, considering the ways in which myth can function to reinforce "traditional" social and political values. In their analyses the authors of this book reflect on fan responses in relation to various elements of (and changes to) the Star Wars canon--including toys, video games, and novels, as well as several of the films. They do so using a variety of critical tools, drawing from studies of gender, race, psychology, politics, authority, music, ritual, and memory.
Description : Star Wars has reached more than three generations of casual and hardcore fans alike, and as a result many of the producers of franchised Star Wars texts (films, television, comics, novels, games, and more) over the past four decades have been fans-turned-creators. Yet despite its dominant cultural and industrial positions, Star Wars has rarely been the topic of sustained critical work. Star Wars and the History of Transmedia Storytelling offers a corrective to this oversight by curating essays from a wide range of interdisciplinary scholars in order to bring Star Wars and its transmedia narratives more fully into the fold of media and cultural studies. The collection places Star Wars at the center of those studies' projects by examining video games, novels and novelizations, comics, advertising practices, television shows, franchising models, aesthetic and economic decisions, fandom and cultural responses, and other aspects of Star Wars and its world-building in their multiple contexts of production, distribution, and reception. In emphasizing that Star Wars is both a media franchise and a transmedia storyworld, Star Wars and the History of Transmedia Storytelling demonstrates the ways in which transmedia storytelling and the industrial logic of media franchising have developed in concert over the past four decades, as multinational corporations have become the central means for subsidizing, profiting from, and selling modes of immersive storyworlds to global audiences. By taking this dual approach, the book focuses on the interconnected nature of corporate production, fan consumption, and transmedia world-building. As such, this collection grapples with the historical, cultural, aesthetic, and political-economic implications of the relationship between media franchising and transmedia storytelling as they are seen at work in the world's most profitable transmedia franchise.
Description : Why do most people know what an Ewok is, even if they haven't seen Return of the Jedi? How have Star Wars action figures come to outnumber human beings? How did 'Jedi' become an officially recognised religion? When did the films' merchandising revenue manage to rival the GDP of a small country? Tracing the birth, death and rebirth of the epic universe built by George Lucas and hundreds of writers, artists, producers, and marketers, Chris Taylor jousts with modern-day Jedi, tinkers with droid builders, and gets inside Boba Fett's helmet, all to find out how STAR WARS has attracted and inspired so many fans for so long. 'It's impossible to imagine a Star Wars fan who wouldn't love this book. There are plenty of books about Star Wars, but very few of them are essential reading. This one goes directly to the top of the pile' Booklist (starred review).
Description : Harness the Therapeutic Power of the Superhero! Application of the Star Wars Adoption Narrative Emotional Literacy and the Incredible Hulk Batman and Trauma What Would Superman Do--An Adlerian Approach? With an incisive historical foreword by John Shelton Lawrence and insight from contributors such as Michael Brody, Patty Scanlon, and Roger Kaufman, Lawrence Rubin takes us on a dynamic tour of the benefits of using these icons of popular culture and fantasy in counseling and play therapy. Not only can superheroes assist in clinical work with children, but Rubin demonstrates how they can facilitate growth and change with teen and adults. Early childhood memories of how we felt pretending to have the power to save the world or our families in the face of impending danger still resonate in our adult lives, making the use of superheroes attractive as well, to the creative counselor. In presenting case studies and wisdom gleaned from practicing therapists' experience, Lawrence Rubin shows how it is possible to uncover children's secret identities, assist treatment of adolescents with sexual behavior problems, and inspire the journey of individuation for gay and lesbian clients, all by paying attention to our intrinsic social need for superhero fantasy and play.
Description : In October 2012, the Walt Disney Company paid more than $4 billion to acquire Lucasfilms, the film and production company responsible for Howard the Duck. But Disney, despite its history and success with duck characters, wasn't after Howard; in buying Lucasfilms, it also bought the rights to the Star Wars franchise. Soon after the purchase, Disney announced a new Star Wars film was in the works and would be released in 2015, nearly four decades after the first movie hit big screens around the world and changed popular culture forever. The continued relevance of Star Wars owes much to the passion of its fans. For millions of people around the world, the films are more than diversions—they are a way of life. Through costumed role-playing, incessant quoting, Yoda-like grammatical inversions, and scholarly debates about the Force, fans keep the films alive in a variety of ways, and in so doing, add to the saga's cultural relevance. The first book to address the films holistically and from a variety of cultural perspectives, Fan Phenomena: Star Wars explores numerous aspects of Star Wars fandom, from its characters to its philosophy. As one contributor notes, “the saga that George Lucas created affects our lives almost daily, whether we ourselves are fans of the saga or not.” Anyone who is struggling to forget Jar Jar Binks can certainly agree to that. Academically informed but written for a general audience, this book will appeal to every fan and critic of the films. That is, all of us.