Confessions of a Scary Mommy

Confessions of a Scary Mommy
Author: Jill Smokler
Publsiher: Simon and Schuster
Total Pages: 168
Release: 2012-04-03
ISBN: 1451673779
Category: Family & Relationships
Language: EN, FR, DE, ES & NL

Confessions of a Scary Mommy Book Excerpt:

An irreverent assessment of the dark side of parenting combines original essays and anonymous confessions as posted on the ScaryMommy.com site to encourage women to embrace their own parenting approaches without competing with other moms who only seem to have everything under control.

Scary Mommy s Guide to Surviving the Holidays

Scary Mommy s Guide to Surviving the Holidays
Author: Jill Smokler
Publsiher: Simon and Schuster
Total Pages: 100
Release: 2014-11-17
ISBN: 1501107429
Category: Humor
Language: EN, FR, DE, ES & NL

Scary Mommy s Guide to Surviving the Holidays Book Excerpt:

From New York Times bestselling author and acclaimed “Scary Mommy” blogger Jill Smokler comes a funny and practical guide filled with essays, recipes, and tried-and-true tips sure to get any parent through the holiday season—without losing your marbles. Ah, the holidays: a time of joy, celebration, serenity, and peace… Unless, of course, you have whiny, screaming children demanding presents, attention, and a personal appearance by Santa or Judah the Maccabee. Then you’re screwed. But wait, there’s hope: Scary Mommy Guide to Surviving the Holidays to the rescue! Yes, in this handy holiday guide, you’ll find everything you need to survive the fall/winter rush of cheer in style, and without having a mental breakdown. From relatable, hilarious essays on everything from the Santa myth to being seated at the dreaded kids’ table, to easy-to-follow recipes that might include just a little something special to take the edge off (can anyone say Kahlua?), to fun and accessible gift ideas, this book is your ticket to peace of mind—and a laugh—during the busy, crazy holiday season!

Motherhood Comes Naturally and Other Vicious Lies

Motherhood Comes Naturally  and Other Vicious Lies
Author: Jill Smokler
Publsiher: Simon and Schuster
Total Pages: 176
Release: 2013-04-09
ISBN: 1476728380
Category: Humor
Language: EN, FR, DE, ES & NL

Motherhood Comes Naturally and Other Vicious Lies Book Excerpt:

From the New York Times bestselling author of Confessions of a Scary Mommy and the wildly popular blog ScaryMommy.com, a hilarious new essay collection that exposes the “vicious lies” that every parent is told. Newly pregnant and scared out of her mind, Jill Smokler lay on her gynecologist’s examination table and was told the biggest lie she’d ever heard in her life: “Motherhood is the most natural thing in the world.” Instead of quelling her nerves like that well intentioned nurse hoped to, Jill was instead set up for future of questioning exactly what DNA strand she was missing that made the whole motherhood experience feel less than natural to her. Wonderful? Yes. Miraculous? Of course. Worthwhile? Without a doubt. But natural? Not so much. Jill’s first memoir, the New York Times bestseller Confessions of a Scary Mommy, rocketed to national fame with its down and dirty details about life with her three precious bundles of joy. Now Jill returns with all-new essays debunking more than twenty pervasive myths about motherhood. She’s here to give you what few others will dare: The truth.

Lost in Suburbia A Momoir

Lost in Suburbia  A Momoir
Author: Tracy Beckerman
Publsiher: Penguin
Total Pages: 272
Release: 2013-04-02
ISBN: 1101622237
Category: Biography & Autobiography
Language: EN, FR, DE, ES & NL

Lost in Suburbia A Momoir Book Excerpt:

It’s a suburban jungle out there When syndicated columnist Tracy Beckerman trades in her TV job and cool NYC existence for the New Jersey suburbs, she doesn’t expect to also trade in her entire identity. But her new life as a stay-at-home mom knocks her for a loop in more ways than one. From the embarrassment of being ticketed while driving in her bathrobe to the challenge of making friends in the land of big hair and minivans, Beckerman shares her struggles with self-deprecating humor as she endeavors to reclaim her cool. Beckerman reveals the universal trials, tribulations, and triumphs of every mom who has to figure out how to stay sane while fishing Barbie heads out of the toilet; how to laugh when your kid asks the fat cop at the doughnut shop if he’s having a baby; and how to look good when your post-baby butt is so big you want to hang a “Caution: Wide Load” sign behind you. At once irreverent, hilarious, and keenly observed, Lost in Suburbia is about what you give up to become a mother—and what you get back.

How to Blog a Book

How to Blog a Book
Author: Nina Amir
Publsiher: Penguin
Total Pages: 168
Release: 2012-04-23
ISBN: 1599635429
Category: Language Arts & Disciplines
Language: EN, FR, DE, ES & NL

How to Blog a Book Book Excerpt:

How to Blog a Book teaches you how to create a blog book with a well-honed and uniquely angled subject and targeted posts—and how to build the audience necessary to convince agents and publishers to make your blog into a book. Inside you'll find: • Basic information on how to set up your blog and the essential plug-ins and other options necessary to get the most out of each post • Steps for writing a book easily from scratch using blog posts • Advice on how to write blog posts • Tips on gaining visibility and promoting your work both online and off • Tools for driving traffic to your blog • Information on how to monetize an existing blog into a book or other types of products • Profiles with authors who received blog-to-book deals Author Nina Amir explains how writing a book in cyberspace allows you to get your book written easily, while promoting it and building an author's platform. It's a fun, effective way to start writing, publishing, and promoting a book, one post at a time.

Green Light Your Book

Green Light Your Book
Author: Brooke Warner
Publsiher: She Writes Press
Total Pages: 254
Release: 2016-06-14
ISBN: 1631528033
Category: Language Arts & Disciplines
Language: EN, FR, DE, ES & NL

Green Light Your Book Book Excerpt:

Green-Light Your Book is a straight-shooting guide to a changing industry. Written for aspiring authors, previously published authors, and independent publishers, it explains the ever-shifting publishing landscape and helps indie authors understand that they’re up against the status quo, and how to work within the system but also how to subvert the system in order to succeed. Publishing expert and independent publisher Brooke Warner is fearless in her critique of an industry that’s lost its mandate, and in so doing has opened the door wide for indie publishers to thrive. While she does not shy away from calling out the bias against indie authors, she also asserts that it’s never been a more exciting time to be in book publishing—and her passion and enthusiasm are contagious. “If you’re going to green-light your work, you have to wow,” Warner writes. But to surpass expectations, you also need to be a student of publishing and to be able to hold your own with book buyers, event coordinators, librarians, wholesalers, distributors, and reviewers. Green-Light Your Book seeks to equip authors and publishers with the language, knowledge, and skill sets they need to play big.

How to Blog a Book Revised and Expanded Edition

How to Blog a Book Revised and Expanded Edition
Author: Nina Amir
Publsiher: Penguin
Total Pages: 240
Release: 2015-05-28
ISBN: 1599638924
Category: Language Arts & Disciplines
Language: EN, FR, DE, ES & NL

How to Blog a Book Revised and Expanded Edition Book Excerpt:

Transform Your Blog into a Book! The world of blogging changes rapidly, but it remains one of the most efficient ways to share your work with an eager audience. In fact, you can purposefully hone your blog content into a uniquely positioned book--one that agents and publishers will want to acquire or that you can self-publish successfully. How to Blog a Book Revised and Expanded Edition is a completely updated guide to writing and publishing a saleable book based on a blog. Expert author and blogger Nina Amir guides you through the process of developing targeted blog content that increases your chances of attracting a publisher and maximizing your visibility and authority as an author. In this revised edition you'll find: • The latest information on how to set up, maintain, and optimize a blog • Steps for writing a book easily using blog posts • Advice for crafting effective, compelling blog posts • Tips on gaining visibility and promoting your work both online and off • Current tools for driving traffic to your blog • Strategies for monetizing your existing blog content as a book or other products • Profiles of bloggers who received blog-to-book deals and four new "blogged-book" success stories Whether you're a seasoned blogger or have never blogged before, How to Blog a Book Revised and Expanded Edition offers a fun, effective way to write, publish, and promote your book, one post at a time.

Intensive Mothering The Cultural Contradictions of Modern Motherhood

Intensive Mothering  The Cultural Contradictions of Modern Motherhood
Author: Linda Rose Ennis
Publsiher: Demeter Press
Total Pages: 344
Release: 2014-12-01
ISBN: 1926452712
Category: Social Science
Language: EN, FR, DE, ES & NL

Intensive Mothering The Cultural Contradictions of Modern Motherhood Book Excerpt:

To celebrate the twentieth anniversary of Sharon Hays’ landmark book, The Cultural Contradictions of Motherhood, this collection will revisit Hays’ concept of “intensive mothering” as a continuing, yet controversial representation of modern motherhood. In Hays’ original work, she spoke of “intensive mothering” as primarily being conducted by mothers, centered on children’s needs with methods informed by experts, which are labourintensive and costly simply because children are entitled to this maternal investment. While respecting the important need for connection between mother and baby that is prevalent in the teachings of Attachment Theory, this collection raises into question whether an over-investment of mothers in their children’s lives is as effective a mode of parenting, as being conveyed by representations of modern motherhood. In a world where independence is encouraged, why are we still engaging in “intensive motherhood?”

Bad Mothers Regulations Represetatives and Resistance

Bad Mothers  Regulations  Represetatives and Resistance
Author: Hughes Michelle Miller
Publsiher: Demeter Press
Total Pages: 343
Release: 2017-03-01
ISBN: 1772581100
Category: Social Science
Language: EN, FR, DE, ES & NL

Bad Mothers Regulations Represetatives and Resistance Book Excerpt:

While the image or construct of the “good mother” has been the focus of many research projects, the “bad mother,” as a discursive construct, and also mothers who do “bad” things as complicated, agentic social actors, have been quite neglected, despite the prevalence of the image of the bad mother across late modern societies. The few researchers who address this powerful social image point out that bad mothers are culturally identified by what they do, yet they are also socially recognized by who they are. Mothers become potentially bad when they behave or express opinions that diverge from, or challenge, social or gender norms, or when they deviate from mainstream, white, middle class, heterosexual, nondisabled normativity. When suspected of being bad mothers, women are surveilled, and may be disciplined, punished or otherwise excluded, by various official agents (i.e. legal, medical and welfare institutions), as well as by their relatives, friends and communities. Too often, women are judged and punished without clear evidence that they are neglecting or abusing their children. Frequently they are blamed for the marginal sociocultural context in which they are mothering. This anthology presents empirical, theoretical and creative works that address the construct of the bad mother and the lived realities of mothers labeled as bad. Throughout the volume, the editors consider voices and acts of resistance to bad mother constructions, demonstrating that mothers, across time and across domains, have individually and collectively taken a stand against this destructive label.

On the Rocks

On the Rocks
Author: Susan D. Stewart
Publsiher: Rowman & Littlefield
Total Pages: 192
Release: 2022-09-15
ISBN: 1538127261
Category: Health & Fitness
Language: EN, FR, DE, ES & NL

On the Rocks Book Excerpt:

Drawing on original research and extensive interviews with a diverse group of women, author Susan Stewart reveals women’s complex relationships with alcohol and factors associated with its increasing use. This unvarnished examination of women and drinking challenges readers to think through the implications to individuals, families, and society.

Mamas Don t Let Your Babies Grow Up to Be A Holes

Mamas Don t Let Your Babies Grow Up to Be A Holes
Author: Karen Alpert
Publsiher: Houghton Mifflin
Total Pages: 272
Release: 2021
ISBN: 0358346274
Category: Family & Relationships
Language: EN, FR, DE, ES & NL

Mamas Don t Let Your Babies Grow Up to Be A Holes Book Excerpt:

From the mom behind Baby Sideburns and the NYT bestseller I Heart my Little A-Holes, a hilarious and matter-of-fact parenting guide to raising happy, kind, and resilient kids.

Motherhood Comes Naturally and Other Vicious Lies

Motherhood Comes Naturally  and Other Vicious Lies
Author: Jill Smokler
Publsiher: Simon and Schuster
Total Pages: 176
Release: 2013-04-09
ISBN: 1476728348
Category: Family & Relationships
Language: EN, FR, DE, ES & NL

Motherhood Comes Naturally and Other Vicious Lies Book Excerpt:

The ScaryMommy.com blogger and best-selling author of Confessions of a Scary Mommy presents an uproarious new essay collection that denounces the illusory nature of parenting advice, arguing against such common fallacies as "You'll be back to your old self in no time" and "It gets easier."

Knowledge and Practice in Business and Organisations

Knowledge and Practice in Business and Organisations
Author: Kevin Orr,Sandra Nutley,Shona Russell,Rod Bain,Bonnie Hacking,Clare Moran
Publsiher: Routledge
Total Pages: 276
Release: 2016-03-22
ISBN: 1317377923
Category: Business & Economics
Language: EN, FR, DE, ES & NL

Knowledge and Practice in Business and Organisations Book Excerpt:

Knowledge and Practice in Business and Organisations contributes to scholarly understanding of knowledge and practice, mapping the conceptual terrain, providing a critical review of debates in the field and setting out key theoretical perspectives. Knowledge and practice are explored in a range of organisational and policy settings through six context-specific discussions. The collection helps shape the field, identify areas for future research inquiry, and suggest implications for practitioners. The range of sites of inquiry represented in the book (e.g. craft working, accounting, public sector organisations, creative industries, health care, and so on) make the book distinctive, enabling the reader to connect debates and ideas from across a range of sectors and disciplines. The book charts different currents of debate which have hitherto tended to remain unconnected. In one accessible volume, this book provides an excellent introduction to a set of concepts that have animated scholarly conversations across a range of disciplines and provides cases and examples of practices from beyond any one particular sector. In one accessible volume, this book provides an excellent introduction to a set of concepts that have animated scholarly conversations across a range of disciplines and provides cases and examples of practices which come from beyond any one particular sector. Aimed at researchers and academics in the field, this book is valuable source, helping define and progress the scholarly debate.

Brandsplaining

Brandsplaining
Author: Jane Cunningham,Philippa Roberts
Publsiher: Penguin UK
Total Pages: 240
Release: 2021-02-18
ISBN: 0241456010
Category: Business & Economics
Language: EN, FR, DE, ES & NL

Brandsplaining Book Excerpt:

'It's high time we expose and remedy the pseudo-feminist marketing malarkey holding women back under the guise of empowerment' Amanda Montell, author of Wordslut ________________ Brands profit by telling women who they are and how to be. Now they've discovered feminism and are hell bent on selling 'fempowerment' back to us. But behind the go-girl slogans and the viral hash-tags has anything really changed? In Brandsplaining, Jane Cunningham and Philippa Roberts expose the monumental gap that exists between the women that appear in the media around us and the women we really are. Their research reveals how our experiences, wants and needs - in all forms - are ignored and misrepresented by an industry that fails to understand us. They propose a radical solution to resolve this once and for all: an innovative framework for marketing that is fresh, exciting, and - at last - sexism-free. ________________ 'If you think we've moved on from 'Good Girl' to 'Go Girl', think again!' Professor Gina Rippon, author of The Gendered Brain 'An outrageously important book. Erudite, funny, and deeply engaging -- with no condescension or bullshit' Dr Aarathi Prasad, author of Like A Virgin 'This book has the power to change the way we see the world' Sophie Devonshire, CEO, The Marketing Society and author of Superfast

Don t Lick the Minivan

Don t Lick the Minivan
Author: Leanne Shirtliffe
Publsiher: Simon and Schuster
Total Pages: 304
Release: 2013-05-01
ISBN: 1626363633
Category: Health & Fitness
Language: EN, FR, DE, ES & NL

Don t Lick the Minivan Book Excerpt:

As a woman used to traveling and living the high life in Bangkok, Leanne Shirtliffe recognized the constant fodder for humor while pregnant with twins in Asia's sin city. But in spite of deep-fried bug cuisine and nurses who cover newborn bassinets with plastic wrap, Shirtliffe manages to keep her babies alive for a year with help from a Coca-Cola deliveryman, several waitresses, and a bra factory. Then she and her husband return home to the isolation of North American suburbia. In Don't Lick the Minivan, Shirtliffe captures the bizarre aspects of parenting in her edgy, honest voice. She explores the hazards of everyday life with children such as: The birthday party where neighborhood kids took home skin rashes from the second-hand face paint she applied. The time she discovered her twins carving their names into her minivan's paint with rocks. The funeral she officiated for "Stripper Barbie." The horror of glitter. And much more! A delayed encounter with postpartum depression helps Shirtliffe to realize that even if she can't teach her kids how to tie their shoelaces, she's a good enough mom. At least good enough to start saving for her twins' therapy fund. And possibly her own. Crisply written, Don't Lick the Minivan will have parents laughing out loud and nodding in agreement. Shirtliffe's memoir might not replace a therapist, but it is a lot cheaper.

Parenting in the Present Moment

Parenting in the Present Moment
Author: Carla Naumburg
Publsiher: Parallax Press
Total Pages: 208
Release: 2014-10-14
ISBN: 1937006832
Category: Family & Relationships
Language: EN, FR, DE, ES & NL

Parenting in the Present Moment Book Excerpt:

This generation of parents is overwhelmed with parenting advice; Carla Naumburg sets out to remind them that they have everything they need to raise healthy, happy children. Mindful parenting is about paying attention to what is going on with your children and yourself without judging it or freaking out about it or thinking everyone, including yourself and your child, should be doing something differently. In Parenting in the Present Moment, Naumburg shares what truly matters in parenting—connecting with children in ways that are meaningful to them and you, staying grounded amidst the craziness of parenting, and staying present for whatever life throws your way. With reassuring, compassionate storytelling, she weaves the most current theories—about healthy relationships, compassionate self-care, and mindfulness—throughout vignettes of her own chaotic childhood and parental struggles. She shows how mindfulness creates a solid foundation for any style of parenting, regardless of your cultural background, socio-economic status, or family structure. She also introduces the STAY model for tough times: Stop whatever it is you’re doing; Take a Breath; Attune to you thoughts and those of your child; and Yield to what is happening so you can respond from a place of connection and compassion. Parenting is an ongoing journey that constantly challenges every parent. Parenting in the Present Moment will help each family find its own way.

Raising a Screen Smart Kid

Raising a Screen Smart Kid
Author: Julianna Miner
Publsiher: Penguin
Total Pages: 288
Release: 2019-07-23
ISBN: 0525503811
Category: Family & Relationships
Language: EN, FR, DE, ES & NL

Raising a Screen Smart Kid Book Excerpt:

For parents who didn't grow up with smartphones but can't let go of them now, expert advice on raising kids in our constantly connected world Most kids get their first smartphone at the same time that they're experiencing major developmental changes. Making mistakes has always been a part of growing up, but how do parents help their kids navigate childhood and adolescence at a time when social media has the potential to magnify the consequences of those mistakes? Rather than spend all their time worrying about the worst-case scenario, readers get a bigger-picture understanding of their kids' digital landscape. Drawing on research and interviews with educators, psychologists, and kids themselves, Raising a Screen-Smart Kid offers practical advice on how parents can help their kids avoid the pitfalls and reap the benefits of the digital age by: • using social media to enhance connection with friends and family, instead of following strangers and celebrities, which is a predictor of loneliness and depression • finding online support and community for conditions such as depression and eating disorders, while avoiding potential triggers such as #Thinspiration Pinterest boards • learning and developing life skills through technology--for example, by problem-solving in online games--while avoiding inappropriate content Written by a public health expert and the creator of the popular blog Rants from Mommyland, this book shows parents how to help their kids navigate friendships, bullying, dating, self-esteem, and more online.

Mothers Sex And Sexuality

Mothers  Sex  And Sexuality
Author: Michelle Walks,Joani Mortenson,Holly Zwalf
Publsiher: Demeter Press
Total Pages: 230
Release: 2020-06-01
ISBN: 1772582808
Category: Social Science
Language: EN, FR, DE, ES & NL

Mothers Sex And Sexuality Book Excerpt:

Mothers, Sex, and Sexuality talks about things not normally dared spoken out loud—the interconnectedness and conflict between our parental and sexual selves, the taboo of the sexual mother, and why it matters so much to shatter it. What is it about the sexual mother that is incompatible, and at times even disturbing? Why are we threatened by maternal sexuality? And what does this tell us about the structures of gender and power that govern our bodies? Mothers, Sex, and Sexuality presents a rigorous academic analysis of the myriad ways in which the sexual/maternal divide affects women, birthing people, and those of us who assume or are ascribed the title "mother". We examine the way we as mothers talk to our daughters about sex, the way we talk about sex in a cultural context, and the deafening silence around sex in a medical system that overlooks maternal sexuality. We return repeatedly to the impact of both Christianity and Hinduism on the mother as someone to be revered but tightly controlled. We embrace the lost eroticism of mothering and hail breastfeeding as a sexual maternal practice, arguing for a new, broader, feminist understanding of sexuality. We discuss the way fat mothers destabalise the heteronormative maternal model, the way kinky queers are reconfiguring the sexual/maternal divide through erotic role-play, and we explore the strange, intense, and romantic domestic relationship that springs up between mothers and nannies—two heterosexual women trapped together in a homoerotic triangulation of need and desire. In a titillating climax we revel in the sexual maternal as embodied through performance art, poetry, installations, and comedy, disrupting queer readings of bodies as we are invited to both fuck, and fuck with, the maternal. This book boldly provides both a challenge to the patriarchal constraints of motherhood and a racy road-map escape route out of the sexual-maternal dichotomy.

The Bigger Book of Parenting Tweets

The Bigger Book of Parenting Tweets
Author: Kim Bongiorno,Bethany Thies,Kate Hall,Andy Herald
Publsiher: Unknown
Total Pages: 216
Release: 2015-04-10
ISBN: 9780996226202
Category: Parenting
Language: EN, FR, DE, ES & NL

The Bigger Book of Parenting Tweets Book Excerpt:

Following the enormous success of their first book, The Big Book of Parenting Tweets, Science of Parenthood and Kate Hall are back with The BIGGER Book of Parenting Tweets, featuring EVEN MORE of the funniest parents on Twitter! Venturing deep into the Twitterverse in search of even more hilarity, those intrepid editors discovered more than FIFTY of the funniest comedians who just happen to be parents. Together with still more of Science of Parenthood's signature cartoons and special "behind the tweets" stories, Book Two is BIGGER ... it's BOLDER ... and gosh darn it, people LIKE it! Praise for The Big Book of Parenting Tweets: "The perfect book for parents who want -- NEED -- to laugh, but don't have time to sit down and read a daunting book. Grab it, head to the bathroom and lock the door until they find you!" - Jill Smokler, author of Confessions of a Scary Mommy "The Big Book of Parenting Tweets dishes up bite-size nuggets of funny. Impossible to read just one." - Jen Mann, author of People I Want to Punch in the Throat: Competitive Crafters, Drop-Off Despots, and Other Suburban Scourges "This book is HILARIOUS. Being a parent is a frustrating, hilarious, weird, wild experience. This book captures some of the best of our snark. You need it. You do." - Nicole Knepper, author of Moms Who Drink and Swear A terrific read, featuring some of the funniest (and most honest) parents in the Twitterverse... my go-to gift for new parents! - Johanna Stein, author of How Not To Calm A Child On A Plane and Other Parenting Advice from a Questionable Source Here is just a peek at some of what you'll find inside: I don't believe in spanking my children, but I do believe in flipping them off from the other room. - Jewel Nunez (@OneFunnyMummy) Me prying a toy hammer from my 4yo: "Stop. It's not hammer time!" Parenting is lonely when nobody's there to hear your outdated references. - Full Metal Mommy (@FullMetalMommy) The saddest thing I have ever seen is watching my son trying to carve a Playstation 3 out of a giant lump of coal on Christmas. - Abe Yospe (@Cheeseboy22) All restaurants should have a $200 cover charge for babies. - Rodney Lacroix (@Moooooog35) No, honey. The deer is just sleeping. They tied him down so he wouldn't fall off the top of their Ford Explorer. - Linda Doty (@LindaInDisguise)

Parenting Illustrated with Crappy Pictures

Parenting  Illustrated with Crappy Pictures
Author: Amber Dusick
Publsiher: Harlequin
Total Pages: 224
Release: 2013-04-01
ISBN: 1460309863
Category: Humor
Language: EN, FR, DE, ES & NL

Parenting Illustrated with Crappy Pictures Book Excerpt:

"The drawings aren't very good, Mama." —Crappy Boy, age 5 Of course you love being a parent. But sometimes, it just sucks. I know. I'm Amber Dusick and I started my blog Parenting: Illustrated with Crappy Pictures because I needed a place to vent about the funny (and frustrating) day-to-day things that happened to me as a parent. Turns out, poop is hilarious! At least when you're not the one wiping it up. This book won't make your frustrating moments any less crappy. But these stories about my Crappy Baby, Crappy Boy and my husband, Crappy Papa, will hopefully make you laugh. Because you're not alone. And sometimes the crappiest moments make the best memories. Parenting is wonderful! And also, well, you know.