Description : Industry veteran Ed Zitron's follow-up to his best-selling public relations bible This Is How You Pitch will show you how to get the same results as a pricey, pushy publicist, without having to spend five figures, as well as how the secrets of PR can change every aspect of your day to day life.
Description : Offers advice and information to help aspiring, unpublished authors write, sell and publish a children's book, including detailed information on how to research the current marketplace to improving writing skills and submitting manuscripts. Original.
Description : A whimsical introduction to the alternate reality of the celebrity lifestyle offers pithy insight into trends influencing today's rich and famous and reveals whether or not they are just like everyday people, in a mock rulebook that covers everything from firing assistants and developing an entourage to getting free makeup and keeping bad photos out of circulation. Original.
Description : Colbert is to politics as the FameFatale is to celebrity life—both deliciously irresistible. If Hollywood is a sport, you want Leslie Gornstein on your team and this playbook in your ridiculously oversized leather purse. The Celebrity Playbook is the perfect introduction for newcomers to the exciting alternate reality of the celebrity lifestyle. A must-read for anyone who cares why so many celebs are sporting “bumps,” or whether they are really “just like us,” this guide—nay, rulebook—lays down the law on what you need to know to play Hollywood in a simple and concise manner. (And if you don’t care? You care. It’s a celebrity culture; if you can’t embrace it, mock it!) The voice is intelligently hilarious, and everyone’s favorite Answer Bitch has been around the boulevard once or twice. For the first time on the written page, she reveals the secrets to celebrity life. Here’s everything you need to know to hire and fire assistants, develop a loyal entourage, get free makeup, and keep those inaccurate cellulite-inclusive photographs out of the press. With timeless anecdotes, razor-sharp quotes, and illustrative charts, The Celebrity Playbook is the smart girl’s response to People.
Description : Named a “Great Beach Read” by People Magazine “When you're packing your beach bag this summer, no doubt you'll want a copy of Guilty Pleasure tucked inside.” —E! Online In this jaw-dropping sequel to Blind Item, three young Hollywood professionals strive to keep the industry’s most salacious scandals under wraps during awards season. Nicola faces her biggest challenge as a publicist when she is forced to represent her superstar ex-boyfriend, Seamus, when he returns from rehab. Her boss Gaynor is struggling to keep the PR agency afloat, and Seamus is one client who definitely won’t leave as long as Nicola is around. He’s willing to do anything to win her back—even start a fake relationship for some badly needed good publicity. Meanwhile, tabloid journalist Billy’s integrity is tested when he’s asked to print the inside scoop on a troubled star. And as for their bestie Kara? Miss Reality Show may have a sex tape on the market. With everyone's career and relationships in jeopardy, the three friends must trust each other again—before all their dirty secrets spill. An Imprint Book Praise for Kevin Dickson and Jack Ketsoyan's Guilty Pleasure: Named a “Summer Must-Read” by Life & Style Magazine An A grade from InTouch Magazine “Hollywood insiders ... pull back the curtain on celebrity scandals in this dishy sequel.” —People Magazine “Written by Hollywood insiders, this jaw-dropping novel is ripped from the headlines, and from the scandalous secrets that never made print!” —InTouch Magazine “Grab a bottle of wine, and let Dickson and Ketsoyan take you on a new dark yet refreshing Hollywood adventure. ... an A rating.” —Digital Journal Named one of the 10 Books You Must Add to Your Summer Reading List Right Now by Her Campus
Description : From the author of the acclaimed book Fierce Conversations comes the antidote to some of the most wrongheaded practices of business today. · “Provide anonymous feedback.” · “Hire smart people.” · “Hold people accountable.” These are all sound, business practices, right? Not so fast, says leadership visionary and bestselling author Susan Scott. In fact, these mantras — despite being long-accepted and adopted by business leaders everywhere — are completely wrongheaded. Worse, they are costing companies billions of dollars, driving away valuable employees and profitable customers, limiting performance, and stalling careers. Yet they are so deeply ingrained in organizational cultures that no one has questioned them. Until now. In Fierce Leadership, Scott teaches us how to spot the worst “best” practices in our organizations using a technique she calls “squid eye”–the ability to see the “tells” or signs that we have fallen prey to disastrous behaviors by knowing what to look for. Only then, she says, can we apply the antidote.. Informed by over a decade of conversations with Fortune 500 executives, this book is that antidote. With fierce new approaches to everything from employee feedback to corporate diversity to customer relations, Scott offers fresh and surprising alternatives to six of the so-called “best” practices permeating today’s businesses. This refreshingly candid book is a must-read for any manager or leader at any level who is ready to take a long hard look at what trouble might be lurking in their organization - and do something about it.
Description : For first-time authors or the seasoned pro, this is the absolutely essential how-to for getting publicity. This indispensable guide from a book publicity insider offers everything authors must know to assist their publishers in publicizing, marketing, and promoting their books, including: Effective networking Defining a target readership Creating pitches for talk shows Getting media coverage Utilizing the Internet and other outlets Preparing for interviews and tours Hiring an independent publicist “Read this book!—Ellen Levine, editorial director, Hearst Magazines.
Description : Eight hundred years ago a Crusader in the Holy Land discovered a gold box. Under a veil of secrecy it was transported to England and hidden, the clues to its whereabouts embedded in sixteen cryptic lines of verse. For centuries it has been rumoured the treasure was none other than the Ark of the Covenant . . . And now, after a brutal murder in Washington and the theft of an ancient relic known as the Stones of Fire, there's a desperate need to find out whether the rumours are true. For the Stones of Fire was Moses' breastplate, supposedly worn to protect him from the Ark of the Covenant and if - as it seems - a sinister army of mercenaries has masterminded the theft, it's only a matter of time before they use the Ark to wage war on a terrifying and devastating scale. The Ark of the Covenant must be found. The safety of the world depends upon it.