Your Business Online

Author by : James Musgrave
Languange : en
Publisher by :
Format Available : PDF, ePub, Mobi
Total Read : 14
Total Download : 876
File Size : 49,7 Mb
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Description : In the dynamic, fast moving world of the Internet, having a website should help your business make money, but it's hard to know how or why. In author James Musgrave's own words Your Business Online " is not a book about how to make a website, but why." Your Business online covers all the basics and answers questions such as: Why does your business need a website? How do you go about getting a website? Is your current website serving your business effectively? Which website addresses should you register? What features should your website have? Who should you trust with your online marketing? This is a comprehensive guide to advertising and marketing your business online and essential if you're serious about making your business prosper. It explains the positives and negatives any small business owner needs to know, what questions to ask and concerns that need to be considered.


101 Ways To Promote Your Web Site

Author by : Susan Sweeney
Languange : en
Publisher by : Maximum Press
Format Available : PDF, ePub, Mobi
Total Read : 86
Total Download : 195
File Size : 42,7 Mb
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Description : Increasing the chances of a website's success by boosting its ability to entice surfers to stop at the site, absorb what it offers, and return at a later date, this guide provides templates, checklists, and forms—as well as proven techniques such as using e-mail, links, and online advertising—to increase the number of initial users and repeat visitors to a website. Invaluable to entrepreneurs, small business owners, corporate marketing managers, and consultants seeking guidance to make their website successful, this resource is an important tool for those trying to maximize their Web promotion potential.


101 Ways To Promote Your Tourism Business Web Site

Author by : Susan Sweeney
Languange : en
Publisher by : Maximum Press
Format Available : PDF, ePub, Mobi
Total Read : 99
Total Download : 766
File Size : 49,7 Mb
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Description : Full of practical, proven techniques and step-by-step strategies, this informative resource teaches internet tourism businesses how to attract visitors and convert them into paying customers. With a design that allows each chapter to stand on its own, the book provides easy and immediate implementation for a variety of promotion strategies, including those geared for bed and breakfasts, campgrounds, and theme parks. By learning to utilize industry-specific internet newsgroups and mailing lists, businesses can target their customers, examine advertising techniques of their competitors, and ensure consistent visibility on the Web. Tips on updating, revisiting, and rethinking a business's online presence round out the advice, ensuring that potential and existing clients keep coming back.


How To Promote Your Business On Tiktok

Author by : Alessandro Bogliari
Languange : en
Publisher by : The Influencer Marketing Factory
Format Available : PDF, ePub, Mobi
Total Read : 25
Total Download : 687
File Size : 51,7 Mb
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Description : Did you know that over 90% of brands are currently using social media to build brand awareness? According to Hootsuite (2019), 88% of Americans aged 18-29 are using social media, and 69% of United States adults have a social media profile. It’s safe to say that marketing companies are making the right move by targeting social media users to increase brand popularity. Each social media platform has learned a lesson or two from its predecessor on keeping their users engaged. Next in line is the social media platform TikTok.


Marketing Your Business

Author by : John Westwood
Languange : en
Publisher by : Kogan Page Publishers
Format Available : PDF, ePub, Mobi
Total Read : 17
Total Download : 279
File Size : 46,9 Mb
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Description : Although the basic principles and theories of marketing haven't changed, many of the tools have. With new reliance on online tools to get results, it's more important than ever for businesses to be up-to-date on the latest techniques. Marketing Your Business covers all of these aspects of marketing to develop a strategy and increase profit, including detailed advice on how to carry out market research in the digital age and how to use the resulting information to develop specific objectives and strategies. It explains how to use the internet, set up websites and online shops, use traditional and online public relations including social media, plan advertising and sales promotion campaigns, prepare sales literature and manage exhibitions. Also with practical advice and tips on getting into export as well as a thorough explanation of the new market concept of Application Selling, Marketing Your Business is an all-in-one guide to everything you need to know about marketing today and is an essential resource for your business.


Brilliant Online Marketing

Author by : Alex Blyth
Languange : en
Publisher by : Pearson Education India
Format Available : PDF, ePub, Mobi
Total Read : 35
Total Download : 373
File Size : 45,9 Mb
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Description : Brilliant Online Marketing covers every aspect of online marketing from website design right through to cutting-edge techniques from the online lead generation. Free from 'technobabble' and jargon it will appeal to anyone who wants to learn how to make the most of this fast-moving and exciting marketing channel. This book will show you how to use email, blogging, social networking and online media to reach your customers. Focussed on actions that produce results, online support is also available through author's website www.alex-blyth.co.uk


101 Internet Businesses You Can Start From Home

Author by : Susan Sweeney
Languange : en
Publisher by : Maximum Press
Format Available : PDF, ePub, Mobi
Total Read : 32
Total Download : 336
File Size : 55,8 Mb
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Description : Describes 101 popular home-based businesses, exploring the planning, set-up, management, and technical requirements of each and offering advice on designing effective Web sites and optimizing Web marketing opportunities.


101 Ways To Promote Your Business Online And Offline

Author by : E. A. Champion
Languange : en
Publisher by : Joanne Daubney
Format Available : PDF, ePub, Mobi
Total Read : 51
Total Download : 226
File Size : 46,9 Mb
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Description : This book is simple in style but packed full of guaranteed tried and tested marketing ideas that are either free or cheap. This book is for both new and existing business owners who need new creative ideas. Techniques that are used by successful businesses are exposed including how to get media coverage, how to market effectively on the internet and how to have a local presence.


Webify Your Business Internet Marketing Secrets For The Self Employed

Author by : Patrick Schwerdtfeger
Languange : en
Publisher by : Lulu.com
Format Available : PDF, ePub, Mobi
Total Read : 21
Total Download : 320
File Size : 48,5 Mb
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Description : Webify Your Business, Internet Marketing Secrets for the Self-Employed offers a detailed marketing roadmap for entrepreneurs, small business owners, commission salespeople and service professionals who wish to grow their business online. The steps described in this book lay the foundation for an impressive and sophisticated internet presence. Today's professionals understand the internet offers tremendous business opportunities but they lack practical strategies to take action. Existing resources are too technical, too simplistic or too expensive. Meanwhile, new tech-savvy competitors steal customers from under their feet. For these professionals, online profits seem unattainable. Webify Your Business provides the solution. Short and concise chapters are presented in a deliberate and strategic sequence designed to maximize results. Each chapter can be read in 10 minutes or less and offers an itemized to-do list at the end, allowing the reader to take immediate action and see results quickly.


Marketing Your Business

Author by : Robert E Stevens
Languange : en
Publisher by : Routledge
Format Available : PDF, ePub, Mobi
Total Read : 63
Total Download : 100
File Size : 50,8 Mb
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Description : Examine essential marketing disciplines and weapons! This essential book will show you how to design a strategic marketing plan for any brand, product, service, or business! It explains all of the major marketing disciplines and familiarizes you with the marketing “weapons arsenal.” It also teaches you to conduct a marketing audit, provides helpful sample worksheets and forms and includes case examples, a glossary of marketing terms, and appendixes discussing sources of “marketing intelligence” and professional marketing associations. This single volume provides a step-by-step process (with short, clear examples) of how to develop a custom plan to fit any business. In addition, it defines all of the business terms you’ll find inside and lists additional resources to draw upon. With Marketing Your Business: A Guide to Developing a Strategic Marketing Plan, you will explore: the process of selecting the right strategy by defining your business strategy, assessing the most relevant focal points, and choosing the marketing strategy that will work best for you the arsenal of current marketing weaponry--advertising, budgeting, promotions, pricing, sales, database marketing, public relations, packaging, legal issues, and more! the nature of strategic marketing plans-competitive and environmental assessments, mission statements, slogans, budgeting, goals and objectives, etc. key checklists and 13 sample work forms that will help you formulate your plan and much more! Ideal for use by educators and students as well as businesspeople, Marketing Your Business brings together everything you need to know to develop an effective strategic marketing plan and put it into action!


Free Marketing

Author by : Jim Cockrum
Languange : en
Publisher by : John Wiley & Sons
Format Available : PDF, ePub, Mobi
Total Read : 78
Total Download : 519
File Size : 42,5 Mb
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Description : Simple, powerful marketing strategies every business can afford to implement There's never been a better time to be a marketer or entrepreneur than right now. Thanks to the Internet, a new world of free and inexpensive tactics can help get the word out to the prospects of any business with a limited marketing budget. Free Marketing delivers more than 100 ideas to help any small business owner or marketer generate new revenue—with little or no marketing budget. With both Internet-based and creative offline ideas, you'll discover ways to turn your top customers into your unpaid sales force, get your competitors to help you promote your new products, and other innovative ways to get the word out. Create a "squeeze page," the most powerful one page website you'll ever build Use simple YouTube videos to grow sales Hold an eBay auction for publicity purposes (author Jim Cockrum made $30,000 and earned tons of free publicity from just one auction) and more! Grow a successful business without letting your marketing budget tell you "No." Jim Cockrum has proven that the most powerful marketing strategies are the cheapest.


Marketing Your Business

Author by : Martin Bailey
Languange : en
Publisher by : Marketing your Business
Format Available : PDF, ePub, Mobi
Total Read : 98
Total Download : 850
File Size : 50,6 Mb
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Description : Marketing your business delivers a theoretical and practical approach to cost-effective promotion of your company and products.


Doing Business On The Internet

Author by : Simon Collin
Languange : en
Publisher by :
Format Available : PDF, ePub, Mobi
Total Read : 47
Total Download : 496
File Size : 42,9 Mb
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Description : Collin looks at all the major commercial on-line providers, including Compuserve and Microsoft Network, shows how to set up a PC or Mac, and explains available options. He covers basic product research, marketing, selling and obtaining payment.


Street Smart Internet Marketing

Author by :
Languange : en
Publisher by : Street Smart Internet Market
Format Available : PDF, ePub, Mobi
Total Read : 97
Total Download : 814
File Size : 43,7 Mb
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Description :


The E Marketing Handbook

Author by : Matt Haig
Languange : en
Publisher by : Kogan Page Publishers
Format Available : PDF, ePub, Mobi
Total Read : 20
Total Download : 678
File Size : 42,6 Mb
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Description : A guide to e-marketing and creating an e-marketing plan. Matt Haig shows how to apply the traditional four "P"s of marketing -product, price, place and promotion - and offers advice on designing a user-friendly site, building an e-brand identity, creating customer loyalty online, and more.


The Complete Idiot S Guide To Social Media Marketing

Author by : Jennifer Abernethy
Languange : en
Publisher by :
Format Available : PDF, ePub, Mobi
Total Read : 87
Total Download : 726
File Size : 47,8 Mb
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Description : Discover how to use Facebook, Twitter, LinkedIn, YouTube, and other social sites effectively to gain a marketing advantage.


Social Media For Business

Author by : Susan Sweeney
Languange : en
Publisher by : Maximum Press
Format Available : PDF, ePub, Mobi
Total Read : 10
Total Download : 161
File Size : 42,7 Mb
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Description : Filled with the latest information on Facebook, LinkedIn, YouTube, and other key social-media sites, this all-purpose guide provides specific strategies and tactics that focus on building business. In addition to marketing and PR, this resource addresses recruiting, risk management, cost, and other key business issues. Marketing, sales, public relations, and customer-service professionals within any business will learn how to save time and develop a weekly checklist of social-media priorities, connect social-media sites together, attract the right job candidates, and help improve customer satisfaction and brand loyalty. Keeping a close eye on return-on-investment, this clever resource promises to help market-savvy businesses outpace their competition.


Twitter Marketing

Author by : Steve Weber
Languange : en
Publisher by : Stephen Weber
Format Available : PDF, ePub, Mobi
Total Read : 16
Total Download : 294
File Size : 46,7 Mb
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Description : Get a free Twitter account to attract new customers, new work, or a new job. -- Use Twitter to connect with customers, co-workers, family, or friends. -- Discover which of your friends, customers or competitors is on Twitter and how to connect with them -- or spy on them! -- Save time with free Twitter software and tools. -- Use Twitter on your PC, Mac, cellphone or iPhone, e-mail or instant-message, or any combination. -- Save time by filtering out drivel and unimportant Tweets. -- Integrate your Twitter use with Facebook, your blog, Web site, or MySpace account. -- Protect your reputation and prevent customer-service issues and publicity nightmares. -- Find new markets and boost your sales. Extend your brand and generate buzz with no hassles, no cost. -- Learn why Twitter works better than advertising. -- Drive traffic to your Web site, use Twitter as a virtual customer help desk. -- Build a following of loyal customers and followers. -- Avoid Twitter mistakes and gaffes. (Cover)


The Small Business Website Design Guide

Author by : Lisa Pecunia
Languange : en
Publisher by : Avarra Solutions
Format Available : PDF, ePub, Mobi
Total Read : 14
Total Download : 684
File Size : 45,7 Mb
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Description : The Small Business Website Design Guide is specifically for the non-technical small business owner.* Are you thinking of redesigning your web site, but you're not sure who to turn to?* Have you heard stories about other businesses whose web designer just up and disappeared?* Do you wonder why your website isn't getting any "hits"?* Does the whole internet marketing craze make you wonder what you're missing?Until you know the basics of how good web design and internet marketing work, you aren't equipped to make the best e-marketing decisions for your company.This book will help! It answers all your questions and guides you down the right path of redesigning your website and promoting it properly.


Facebook Marketing For Small Business Easy Strategies To Engage Your Facebook Community

Author by : Arnel Leyva
Languange : en
Publisher by : Callisto Media Inc.
Format Available : PDF, ePub, Mobi
Total Read : 52
Total Download : 578
File Size : 45,7 Mb
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Description : Advertise Your Business Today with Tomorrow’s Strategies If you run a small business, then Facebook is your new best friend. Facebook can help you find new customers, promote brand loyalty, and turn awareness into sales. But the internet changes quickly. To take advantage of everything Facebook has to offer, you’ll need the newest tools and the most reliable techniques. That’s why Arnel Leyva and Natalie Law created Facebook Marketing for Small Business. Facebook Marketing for Small Business is your concise guide to the Facebook marketing strategies that are working for today’s biggest and most successful companies. Leyva and Law will show you how to apply sophisticated marketing techniques to your own small business—and how to profit from them. With: • Step-by-step instructions and full-color screenshots • Handy guide to optimize your Facebook business page • Tools for creating Facebook ads and tracking your results • Real-life examples of Facebook marketing success stories • Pro tips for using Instagram, Twitter, promotions, sweepstakes, and e-commerce Facebook Marketing for Small Business gives you everything you need to improve your online marketing today.


Doing Big Business On The Internet

Author by : Brian Hurley
Languange : en
Publisher by : Bellingham, WA ; North Vancouver, BC : Self-Counsel Press
Format Available : PDF, ePub, Mobi
Total Read : 83
Total Download : 487
File Size : 54,8 Mb
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Description : Opportunities abound for entrepreneurs to revitalize an already existing business or create a totally new enterprise using the vast resources of the Internet. This second edition helps readers determine and then target their market, providing a thorough analysis of the most up-to-date tools and services they can use to operate a successful Internet business. The key steps to setting up and operating an Internet business are also discussed.


Marketing On The Internet

Author by : Jan Zimmerman
Languange : en
Publisher by : Maximum Press (FL)
Format Available : PDF, ePub, Mobi
Total Read : 82
Total Download : 281
File Size : 46,5 Mb
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Description : This updated edition reflects the rapid changes in such online marketing topics as Web site design, secure payment methods, Web promotion techniques, and building relationships with online customers. Case studies of online business successes explain the concepts found in the book and illustrate how they work in real-life situations. 55 photos, 15 charts, 10 tables.


Internet Marketing For Your Tourism Business

Author by : Susan Sweeney
Languange : en
Publisher by : Maximum Press (FL)
Format Available : PDF, ePub, Mobi
Total Read : 96
Total Download : 445
File Size : 46,7 Mb
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Description : Proven techniques for Promoting Tourist-based Businesses Over the Internet.


Internet Marketing Start To Finish

Author by : Catherine Juon
Languange : en
Publisher by : Que Publishing
Format Available : PDF, ePub, Mobi
Total Read : 76
Total Download : 712
File Size : 42,7 Mb
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Description : "Drive measurable, repeatable online sales with search marketing, usability, CRM, and analytics"--Cover.


The Internet Marketing Plan

Author by : Kim M. Bayne
Languange : en
Publisher by : John Wiley & Sons Incorporated
Format Available : PDF, ePub, Mobi
Total Read : 56
Total Download : 299
File Size : 44,6 Mb
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Description : Streetwise help for creating and implementing a total Internet marketing plan You can't run a successful marketing program without a comprehensive marketing plan. Especially not when you're working in cyberspace—the most exciting, challenging, volatile, and potentially rewarding medium ever. This book gives you a comprehensive framework for producing and executing a customized Internet marketing plan. Marketing communications veteran Kim Bayne supplies you with a clear set of step-by-step procedures for establishing, implementing, evaluating, and managing your company's online presence. The Internet Marketing Plan gives you what you need to: Research and write a sophisticated, comprehensive Internet marketing plan Understand the major differences between traditional marketing and the Internet Find new places and ways to publicize your Internet presence Integrate Internet marketing efforts into your company's overall strategy Establish budgets and allocate funds for a continuing Internet marketing presence Select the best staffing options, outside vendors, pricing, and service. On the Disk you'll find: All the worksheets, checklists, templates, and document outlines you need to manage every phase of the Internet marketing program æ from initial research and budgeting to planwriting and implementation A time-saving browser bookmark file containing every Web site URL referenced in the book, organized by chapter.


101 Internet Marketing Tips For Your Business

Author by : Jeffrey P. Davidson
Languange : en
Publisher by :
Format Available : PDF, ePub, Mobi
Total Read : 89
Total Download : 583
File Size : 53,8 Mb
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Description : For the more than 23 million small businesses in the U.S. 101 Internet Marketing Tips For Your Business provides affordable and even some no-cost solutions to increase cash flow and maximize profits. Marketing expert Davidson has compiled his favorite internet marketing tips, from basic techniques through cutting edge strategies.