Description : > Get massive exposure for your book, no special computer skills needed -- trade published or self published, fiction or nonfiction > Discover why authors fail with paid advertising, pay-per-click, fee-based reviews, and "bestseller" campaigns > Blog to connect with readers, driving them to Amazon and bookstores > Boost your visibility with Google, use MySpace for viral marketing > Ignite word of mouth with Web social networks > Capitalize on peer content and "amateur" book reviews Here's what the experts say about this book: "A wealth of ideas for making your book stand out, including many techniques for Internet buzz you won't find elsewhere." -- Jane Corn, Amazon.com Top Reviewer "I spent two years building up skills to market my books Earthcore and Ancestor online, and I can tell you right now that Plug Your Book would have saved me MONTHS of time. I bought this book just to make sure I wasn't missing anything, but it blew me away." -- Scott Sigler, # 1 bestselling author "An amazingly rich collection of cutting-edge promotional tactics and strategies. Makes most other books about online publicity look sickly." -- Aaron Shepard, author: Aiming at Amazon ..".The one book every author needs to read. I don't care if you're writing a computer book, a science fiction novel or the next great self-help guide, you need to get copy of Steve Weber's Plug Your Book!" - Joe Wikert, executive publisher, John Wiley & Sons "Practical, pragmatic, low-cost ideas for promoting the heck out of your own book, whether it's fiction, nonfiction, technical, business or anything else." -- Dave Taylor, author: 'Growing Your Business with Google' "I've worked with most of America's largest book publishers, helping many of them build online marketing departments. I've worked for authors too. Plug Your Book is the new training manual." -- Steve O'Keefe, author: 'Publicity on the Internet' ..".Plug Your Book reveals the most effective and least expensive tools to promote your titles and to increase your exposure. It's the best book on online marketing I have ever read, and I read quite a few in the course of my consulting practice with small presses." -- Marion Gropen, president, Gropen Associates
Description : It seems that everywhere an author turns, someone is waving their hands and yelling "Over here! We've got the best publishing deal for you over here!"So how do you choose what's best for your career, your book, and your wallet?Should you start your own publishing company? What's involved with that? Is it wise financially to stick with the traditional publishing route? Are electronic books a better way to go than books on paper? What about those companies that market themselves as self-publishers? Are they a good deal?And what if you simply want to make books to give to your family and friends? What's the best way to do that?Author and publishing professional Sonja Hakala maintains that there is no one-size-fits-all-authors way to publish a book. Different circumstances, different budgets, and different publishing goals call for unique strategies.Based on her workshops and extensive one-on-one work with authors, Sonja has put together a book that shines a bright light on the career and financial advantages and disadvantages of all the major publishing options for contemporary writers, including: Independent publishing. Private publishing. Self-publishing companies. Traditional publishing. Electronic publishing.There is no other book that gives you all of this information in one place. There is no other book that guides you to the best publishing choice for your work, your wallet, and you.Join Sonja Hakala as she guides you through the publishing jungle to success. She hasn't lost an author yet!
Description : A professional guide for new and struggling authors shares insider tips, up-to-date marketing strategies and other resources, profiling the publishing industry while sharing recommendations for such topics as effective query letters, selecting a publishing option and successful self-promotion. Original.
Description : Now updated for 2015! The best, most comprehensive guide for writers is now revised and updated, with new sections on ebooks, self-publishing, crowd-funding through Kickstarter, blogging, increasing visibility via online marketing, micropublishing, the power of social media and author websites, and more—making The Essential Guide to Getting Your Book Published more vital than ever for anyone who wants to mine that great idea and turn it into a successfully published book. Written by experts with twenty-five books between them as well as many years’ experience as a literary agent (Eckstut) and a book doctor (Sterry), this nuts-and-bolts guide demystifies every step of the publishing process: how to come up with a blockbuster title, create a selling proposal, find the right agent, understand a book contract, and develop marketing and publicity savvy. Includes interviews with hundreds of publishing insiders and authors, including Seth Godin, Neil Gaiman, Amy Bloom, Margaret Atwood, Leonard Lopate, plus agents, editors, and booksellers; sidebars featuring real-life publishing success stories; sample proposals, query letters, and an entirely updated resources and publishers directory.
Description : Marketers engaged in managing a modern website must quickly determine and deliver the most relevant, personalized experiences at each touchpoint across their digital properties for an often diverse visitor population. The Adobe Target solution (one component of the Adobe Digital Marketing Cloud) provides an optimization solution with intuitive but sophisticated capabilities that leads marketers through the essential steps of optimizing and personalizing their content, clearly showing them which content increases conversion lift and revenue. In Adobe Target Classroom in a Book, seasoned Target veteran Brian Hawkins introduces new users to the basic concepts of website optimization, including A/B testing, audience targeting, segmentation, and recommendation. Brian goes on to provide a thorough introduction to the Adobe Target solution, with lessons on setting up customer offers, testing campaigns, custom segmentation, multivariate test, and reporting. It includes best practices as well as countless tips and techniques to help you become more productive with the software. You can follow the book from start to finish or choose only those lessons that interest you. Classroom in a Book®, the best-selling series of hands-on software training workbooks, helps you learn the features of Adobe software quickly and easily. Classroom in a Book offers what no other book or training program does–an official training series from Adobe Systems Incorporated, developed with the support of Adobe product experts.
Description : In "The Book Book" readers will learn how to make book planning, typesetting, layout, and prepress production accessible to and easy for anyone with computer experience.
Description : Putting It On Paper is the perfect starter for new authors as well as the ideal refresher for more experienced writers looking for up-to-date information. This book cuts through all the hype and takes a practical approach to understanding, creating, and using a book press kit to propel book sales.
Description : The industry's most experienced veterans are ready to share their hard-won success secrets with you about... Editing and working with an editorWriting effective proseÿMarketing your productÿAmazon programs and Amazon KindleÿBook Proposals that workÿExploiting Web 2.0 to promote your bookÿBook DesignÿFreelancingÿOnline sales opportunitiesÿBranding yourself or your bookÿBook ReviewsÿGhostWritingÿSelf-PublishingÿExpanding PublicityÿGalleys and ARCs and more...ÿ The distilled wisdom from interviews, reports, and lessons learned from dozens of guests over two years of weekly podcasts is now at your fingertips! Whether youre into nonfiction, childrens books, mysteries, romance, science fiction, or history, you can take your writing and marketing power to new worlds of possibility with ... Authors Access -- Where authors get published and published authors get successful! More information at www.AuthorsAccess.com From Modern History Press www.ModernHistoryPress.com
Description : Three traditional Down East boats are featured: a Banks dory, a Friendship Dory, and a Friendship dory skiff. All are based on authentic boats and built with the same care as a full-size boat.