Description : Due to the lack of mathematical sophistication of business students, the management science is difficult for both students and professors. Quantitative Methods for Management, 3e attempts to reduce these difficulties by providing a student-oriented approach to the material, with more emphasis on application (how it works) and problem recognition (when it works) and less on derivation (why it works).
Description : The coverage of this book is very comprehensive, and it will serve as concise guide to a wide range of areas that are relevant to the Finance field. The book contain 25 chapters and also number of real life financial problems in the Indian context in addition to the illustrative problems.
Description : Linked to an online resource centre and instructor's DVD, this textbook introduces the basic principles of marketing. It includes numerous contemporary case studies, chapter summaries and review questions.