Description : This is the first theoretical book on Chinese Cultural Soft Power. It focuses on the inner logical relations between Chinese cultural soft power and the realization of the China Dream, while also offering detailed explanations of the scope of and essential questions concerning Chinese cultural soft power. The book is divided into six parts, which, taken together, concisely yet thoroughly examine the theoretical roots of soft power and the current status of China’s soft power as illustrated in concrete cases. On this basis, the author subsequently draws a cautious overall conclusion on the development of China’s soft power.
Description : This is the first theoretical book on Chinese Cultural Soft Power. It focuses on the inner logical relations between Chinese cultural soft power and the realization of the China Dream, while also offering detailed explanations of the scope of and essential questions concerning Chinese cultural soft power. The book is divided into six parts, which, taken together, concisely yet thoroughly examine the theoretical roots of soft power and the current status of China’s soft power as illustrated in concrete cases. On this basis, the author subsequently draws a cautious overall conclusion on the development of China’s soft power. .
Description : As most long-standing news outlets have shuttered their foreign bureaus and print operations, the role of GNNs as information collectors and policy influencers has changed in tandem. Western GNNs are honored for being untethered to government entities and their ability to produce accurate yet critical situational analyses. However, with the emergence of non-Western GNNs and their direct relationships to the state, the independent nature of our global news cycle has been vastly manipulated. In Spin Wars and Spy Games, Kounalakis uses his interviews with an expansive and diverse set of GNN professionals to deliver a vivid depiction of the momentous sea change in mass media production. He traces the evolution of global news networks from the twentieth century to now, revealing today’s drastically altered news business model that places precedence on networks leveraging global power. This eye-opening narrative transforms our understanding of why countries like Russia and China invest heavily in their news media, and how the GNN framework operates in conjunction with state strategy and diplomatic sensitivity. Profoundly meticulous and insightful, this seminal work on the current state of transnational journalism gives readers a first-hand look at how global media powers shape policy and morph the public’s consumption of information.
Description : This cutting edge collection considers how the Japanese language functions as a key element of Japanese soft power in Asia. Within Japanese culture itself, the promotion of language has been an area of ambivalence. This interdisciplinary book looks across the fields of language policy, language teaching, socio-linguistics, cultural studies and history to identify the links between Japan’s language policies and broader social, economic and political processes. It examines the challenges that undermine Japan’s potential soft power by identifying a gap between the “official Japan” portrayed by the Japanese government and the “cultural Japan” that foreigners perceive. It also reveals historical continuity in the way Japanese language is perceived and promoted by policy makers and how the current practices of Japanese language teaching in Asian countries have been shaped within the framework of “international exchange”, which has been a key concept in Japanese foreign policies since the 1970s. It particularly considers the concept of ‘Cool Japan’ as a symbol of Japan’s interpretation of its cultural power and offers a thoughtful assessment of the future of Japanese as a form of soft power in Asia as the country prepares for the 2020 Tokyo Olympics.
Description : This volume brings together scholars from different disciplines and nations to examine and assess the effectiveness of China's soft power initiatives in Africa. It throws light not only on China's engagement with Africa but also on how China's increasing influence is received in the African media.
Description : Most global citizens are well aware of the explosive growth of the Chinese economy. Indeed, China has famously become the "workshop of the world." Yet, while China watchers have shed much light on the country's internal dynamics--China's politics, its vast social changes, and its economic development--few have focused on how this increasingly powerful nation has become more active and assertive throughout the world. In China Goes Global, eminent China scholar David Shambaugh delivers the book that many have been waiting for--a sweeping account of China's growing prominence on the international stage. Thirty years ago, China's role in global affairs beyond its immediate East Asian periphery was decidedly minor and it had little geostrategic power. Today however, China's expanding economic power has allowed it to extend its reach virtually everywhere--from mineral mines in Africa, to currency markets in the West, to oilfields in the Middle East, to agribusiness in Latin America, to the factories of East Asia. Shambaugh offers an enlightening look into the manifestations of China's global presence: its extensive commercial footprint, its growing military power, its increasing cultural influence or "soft power," its diplomatic activity, and its new prominence in global governance institutions. But Shambaugh is no alarmist. In this balanced and well-researched volume, he argues that China's global presence is more broad than deep and that China still lacks the influence befitting a major world power--what he terms a "partial power." He draws on his decades of China-watching and his deep knowledge of the subject, and exploits a wide variety of previously untapped sources, to shed valuable light on China's current and future roles in world affairs.
Description : Analyses the role and relative importance of the various components of China's comprehensive strategy for Southeast Asia, including the political, economic and "soft power" dimensions of China's multifaceted relationships both with individual states and the region as a whole. This book also looks at American interests in Southeast Asia.
Description : Since soft power is an intangible component of a state’s power, it is difficult to measure its actual impact. The advantages of hard power such as military and economic resources are that they can be measured and compared, and their direct effects are more or less palpable. It is easy for example to compare Indian and Chinese military expenditures. It is impossible however to quantify the appeal of a country’s values, culture, institutions or achievements, an appeal which is inherently subjective and therefore contested and fluctuating. Since the early 2000s, in keeping with India’s rise on the world stage, the scholarly and policy communities in India and abroad have witnessed a steady increase in writing on India’s soft power. Many of these assessments are optimistic, placing faith in India’s potential as a civilizational great power with considerable resources arising from its culture, domestic ideology and diplomacy. The uniqueness of this book hence lies in the author's way of reconstructing the chapter under review by delving deep into the areas of the subject.