Description : Must reading for every design, publishing, and print professional The only complete, real-world guide to PDF and digital workflow! PDF and related digital technologies are transforming graphics arts workflow-and with every new job, it seems, come new surprises. Now there's a comprehensive guide to the realities of digital workflow with PDF, by the industry's leading expert and author-Frank Romano. In PDF Printing and Workflow, you'll walk through all you need to know to integrate PDF into digital processes that actually achieve their goals. From preflighting to color management, trapping to RIPping, it's all here-the best practices, pitfalls, workarounds, and compromises that would otherwise take you years to learn. Build reliable networks for digital workflow automation-and prevent bottlenecks Get expert advice on creating, viewing, and editing PDF files Learn advanced trapping approaches, including In-RIP Trapping Make the most of Acrobat Exchange, PDFWriter, and Acrobat Catalog Learn more about Crackerjack, Tailor, Checkup, PitStop, and other key PDF plug-ins Discover how designer/printer relationships must evolve to support high-quality, profitable work in digital environments. Implement technology and workflows to support short runs, personalization, repurposing, soft proofing, and other critical new requirements. Get "under the hood" with PDF and PostScript to see why things don't always work as they're supposed to. Whether you're a creative, publishing, or print professional, PDF Printing and Workflow brings together all the theory and practice you need to succeed with digital workflow. The definitive guide to digital workflow with PDF! Real-world applications andinsights Trapping, RIPping, color management, personalization, and more Up-to-the-minute coverage of PDF problems, workarounds, and plug-ins
Description : "This book provides a valuable resource by addressing the most pressing issues facing cyber-security from both a national and global perspective"--Provided by publisher.
Description : Poisons, due to their lethal nature, invoke a sense of fear in humans. Yet, they have also impacted other aspects of human life. Poisons have been used by nomadic hunters to kill their prey, by scientists to explore complex biochemical mechanisms of the body, by physicians to lower cholesterol and to kill cancer cells, by farmers and the general public to destroy pests, by the evil minded for homicide, and by tyrants as weapons of war. The Art and Science of Poisons presents two facets of poisons: the science behind them and their place in history and art. The science of poisons describes their biochemistry and how they kill. The science story voyages into the sub-microscopic world of atoms, molecules, and cells. Only there can we see the true miracles and mysteries of life and death. Chapters in the book explore poisons from snakes, spiders, scorpions, sea creatures, as well as poisons made by humans in the laboratory, and those which are derived from beautiful plants. The art of poisons, on the other hand, encompasses everything else about these agents that conjures up the image of the skull and crossbones. This side of the story explores the legends and tales of intrigue and surreptitious deaths of well-known personalities such as Socrates, Cleopatra, Hitler, and many more. General readers with a curiosity about science and an interest in history and human nature will enjoy both facets presented in this brief, yet varied exploration into the world of poisons.
Description : Advertising is something which we are exposed to from a young age and which can affect us in many different ways. Centered around the question “Does advertising improve society?” this volume explores the impact and issues of advertising and questions its social responsibility, with a focus on Hong Kong society. The collection of essays offers a broad view of the interaction between society and advertising, from an introduction to semiotic studies, exploring the use of gender stereotypes to the employment of brand placement as a new form of product promotion. Written by professors of advertising with experience from both within the industry and from international research, this is a senior level textbook designed to augment any studies in advertising, marketing, public relations or media studies.
Description : Reading this book is designed to give both a humorous and factual insight into the land down under thus enlightening the reader to this very different part of the world. This is not just another book extolling the virtues of Australia. Rather it is a series of stories written by an Australian. The stories give a concise view of life in Australia and include information on the geography, climate, animals, people, major points of interest and culture. Australia is a country comprising a whole continent and as such it was essentially cut off from the rest of the world until not much more than 200 years ago. That enabled the oldest living culture, the Australian Aboriginals, to survive and thrive and, since colonisation by Britain in 1788, we now see a nation that has the descendants of that ancient Aboriginal culture living alongside people from all over the world. Australia is now both an ancient and a modern society with a living standard amongst the highest in the world - and our "fair go" culture plays a very large role in that achievement. Fiercely independent and democratic, Australia and Australians are indeed unique. I trust you enjoy reading this book as much as I enjoyed writing it, and maybe you will join the many millions of people who visit Australia every year!.
Description : An engaging account of the research and key findings on Taï chimpanzees to celebrate the 40th anniversary of this project.
Description : This book explores the role of institutions in economic growth, looking in particular at specific Asian countries and at particular cities within those countries. It considers a wide range of factors besides institutions, including the law, cultural factors and overall government arrangements. The differences between the countries studied are highlighted, and the impact of these differences assessed: the impact of English common law on arrangements in Hong Kong, Singapore and Malaysia; sharia law in Malaysia; the differing lengths of time of colonial rule; the extent to which Chinese family businesses control an economy. Also studied are the degree to which the law is effectively applied, and a range of other social, economic and cultural factors. The book’s conclusions as to which factors have the greatest impact will be of considerable interest to economists of Asia and those interested in economic growth more widely.
Description : This is an Intermediate Level title in a series of ELT readers comprising a wide range of stories - some original and some simplified - from modern and classic novels, and designed to appeal to all age-groups, tastes and cultures. The books are divided into five levels: Starter Level, with about 300 basic words; Beginner Level (600 basic words); Elementary Level (1100); Intermediate Level (1600); and Upper Level (2200). Some of the titles are also available on cassette.
Description : A Magic Place Introduces Children To The Joy Of Reading Literature And Other Well-Loved Texts At School. The Appealing Layout And The Delightful Illustrations Enable Children To Understand And Appreciate A Wide Range Of Writing In English. A Magic Place Encourages Children To Read More.