The Advertising Red Books

Author by : LexisNexis (Firm)
Languange : en
Publisher by : LexisNexis
Format Available : PDF, ePub, Mobi
Total Read : 93
Total Download : 768
File Size : 55,5 Mb
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The Advertising Red Books

Author by : Anonim
Languange : en
Publisher by : Unknown
Format Available : PDF, ePub, Mobi
Total Read : 87
Total Download : 360
File Size : 55,7 Mb
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The Advertising Red Books

Author by : Anonim
Languange : en
Publisher by : Unknown
Format Available : PDF, ePub, Mobi
Total Read : 35
Total Download : 145
File Size : 51,6 Mb
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Marketing Information

Author by : Michael R. Oppenheim
Languange : en
Publisher by : Routledge
Format Available : PDF, ePub, Mobi
Total Read : 20
Total Download : 111
File Size : 45,5 Mb
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Description : Help your patrons create effective marketing research plans with this sourcebook! Marketing Information: A Strategic Guide for Business and Finance Libraries identifies and describes secondary published sources of information for typical marketing questions and research projects. Experts in the field offer a guided tour of the signposts and landmarks in the world of marketing information—highlighting the most important features. This extensive guide serves as a strategic bibliography, covering over 200 printed books and serials, subscription databases, and free Web sites. Marketing Information contains several useful features, including: basic bibliographic descriptions with publisher location, frequency, format, price, and URL contact information for each source listed special text boxes with practical tips, techniques, and short cuts an alphabetical listing of all source titles an index to subjects and sources Unlike some research guides that recommend only esoteric and expensive resources, this book offers a well-balanced mix of the 'readily available' and the costly and/or not widely available, so that researchers who lack immediate access to a large university business research collection still has a core of accessible materials that can be found in a public library or on the Web. This book will help you provide top-notch service to clients such as: marketing instructors in developing assignments and other curricula which incorporate a business information literacy component students whose assignments require library or other research to identify and use key marketing information tools entrepreneurs and self-employed business people writing marketing plans, business plans, loan applications, and feasibility plans marketers who wish to consult and/or incorporate standard secondary sources in their marketing plans or research projects experienced market researchers who need relevant secondary sources as a preliminary step to surveys, questionnaires, and focus groups reference librarians who advise these groups in academic, public, or corporate library settings collection development librarians selecting material for public, academic, and special libraries Marketing Information is a practical tool for marketers and for those studying to be marketers. The authors are seasoned academic business librarians who have helped doctoral candidates, faculty researchers, MBA and undergraduate students, marketing professionals, entrepreneurs, and business managers all find the right information. Now, in this resource, they come together to help you!


The Advertising Red Books

Author by : Anonim
Languange : en
Publisher by : Unknown
Format Available : PDF, ePub, Mobi
Total Read : 57
Total Download : 540
File Size : 48,8 Mb
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Directory Of Corporate Affiliations

Author by : National Register Publishing
Languange : en
Publisher by : Unknown
Format Available : PDF, ePub, Mobi
Total Read : 11
Total Download : 605
File Size : 46,9 Mb
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Description : Who owns whom.


Social Science Reference Sources

Author by : Tze-chung Li
Languange : en
Publisher by : Greenwood Publishing Group
Format Available : PDF, ePub, Mobi
Total Read : 82
Total Download : 862
File Size : 54,9 Mb
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Description : Now in its third edition, this essential guide to basic reference sources in the social sciences provides evaluative entries for approximately 1,600 works in anthropology, business, economics, education, geography, history, law, political science, psychology, and sociology. The first part of the book includes chapters on general sources, while the second contains chapters on reference works in particular disciplines. Most titles published before 1980, which appear in the second edition, have been dropped, while a large number of electronic sources, including more than 200 web sites, have been added. In recognition of the proliferation of electronic information resources, the volume provides brief descriptions of the features and search methods of several online vendors.


Direct Marketing Market Place

Author by : National Register Publishing
Languange : en
Publisher by : National Register Publishing
Format Available : PDF, ePub, Mobi
Total Read : 48
Total Download : 409
File Size : 42,6 Mb
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Description :


Strauss S Handbook Of Business Information A Guide For Librarians Students And Researchers 3rd Edition

Author by : Rita Moss
Languange : en
Publisher by : ABC-CLIO
Format Available : PDF, ePub, Mobi
Total Read : 12
Total Download : 881
File Size : 50,8 Mb
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Description : Strauss's latest edition retains its place as an essential text for library students; an indispensable guide for practitioners in public, academic, and special libraries who deal with business inquiries; and a resource for entrepreneurs and business professionals.


Books In Print

Author by : Anonim
Languange : en
Publisher by : Unknown
Format Available : PDF, ePub, Mobi
Total Read : 94
Total Download : 160
File Size : 51,5 Mb
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Description : Includes authors, titles, subjects.


The Working Press Of The Nation

Author by : Anonim
Languange : en
Publisher by : Unknown
Format Available : PDF, ePub, Mobi
Total Read : 45
Total Download : 885
File Size : 53,8 Mb
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Advertising

Author by : Richard Donald Millican
Languange : en
Publisher by : Unknown
Format Available : PDF, ePub, Mobi
Total Read : 17
Total Download : 568
File Size : 42,5 Mb
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Description :


Marketing Information Guide

Author by : Anonim
Languange : en
Publisher by : Unknown
Format Available : PDF, ePub, Mobi
Total Read : 35
Total Download : 406
File Size : 52,6 Mb
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Description :


Small Business Bibliography

Author by : Anonim
Languange : en
Publisher by : Unknown
Format Available : PDF, ePub, Mobi
Total Read : 77
Total Download : 762
File Size : 54,9 Mb
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Oswaal Cbse Question Bank Class 12 Set Of 3 Books Business Studies Economics Accountancy Combined Updated For Term 1 2

Author by : Oswaal Editorial Board
Languange : en
Publisher by : Oswaal Books and Learning Private Limited
Format Available : PDF, ePub, Mobi
Total Read : 22
Total Download : 963
File Size : 48,5 Mb
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Description : "• Solved Board Examination Paper 2020 • Latest Board Sample Paper • Revision Notes • Based on Latest CBSE Syllabus released on 22th July 2021 • Commonly Made Errors & Answering Tips • Most Likely Questions (AI) for 2022 Board Exams "


Making Sense Of Business Reference

Author by : Celia Ross
Languange : en
Publisher by : American Library Association
Format Available : PDF, ePub, Mobi
Total Read : 23
Total Download : 293
File Size : 51,6 Mb
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Description : Celia Ross explains how to provide quality reference help on issues from marketing to finance - for business people, students, and even business faculty.


Oswaal Cbse Question Bank Class 11 Set Of 3 Books Business Studies Economics Accountancy For 2022 Exam

Author by : Oswaal Editorial Board
Languange : en
Publisher by : Oswaal Books and Learning Private Limited
Format Available : PDF, ePub, Mobi
Total Read : 49
Total Download : 847
File Size : 50,6 Mb
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Description : • Strictly as per the new term wise syllabus for Board Examinations to be held in the academic session 2021-22 for classes 11 & 12 • Multiple Choice Questions based on new typologies introduced by the board- I. Stand- Alone MCQs, II. MCQs based on Assertion-Reason III. Case-based MCQs. • Revision Notes for in-depth study • Mind Maps & Mnemonics for quick learning • Include Questions from CBSE official Question Bank released in April 2021 • Answer key with Explanations • Concept videos for blended learning (science & maths only)


The Red Book

Author by : Will L. Lloyd
Languange : en
Publisher by : Unknown
Format Available : PDF, ePub, Mobi
Total Read : 52
Total Download : 953
File Size : 50,5 Mb
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Marketing Fresh Fruits And Vegetables

Author by : Richard B. How
Languange : en
Publisher by : Springer Science & Business Media
Format Available : PDF, ePub, Mobi
Total Read : 11
Total Download : 193
File Size : 52,7 Mb
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Description : This book has evolved out of experience gained during 15 years of teaching a course on fruit and vegetable marketing to Cornell University undergrad uates. Initially it was difficult to assemble written material that would intro duce the students to the industry and provide examples to illustrate market ing principles. Apart from a few major studies like the U. S. Department of Agriculture's survey of wholesale markets that came out in 1964 or the re port of the National Commission on Food Marketing published in 1966 there was little research to turn to in the early 1970s. Trade association meetings, trade papers, and personal contacts with members of the industry were the major sources of information. It became necessary to collect infor mation from many different sources to fill the need for a descriptive base. Now there are many good research reports and articles being published on various phases of the industry. There still remains a pressing need, however, to consolidate and interpret this information so that it provides an under standing of the total system and its various parts. Fresh fruit and vegetable marketing is different in many respects from the marketing of other agricultural and nonagricultural products. Hundreds of individual commodities comprise the total group. Each product has its own special requirements for growing and handling, with its own quality attributes, merchandising methods, and standards of consumer acceptance.


Marketing Your Consulting Services

Author by : Elaine Biech
Languange : en
Publisher by : John Wiley & Sons
Format Available : PDF, ePub, Mobi
Total Read : 72
Total Download : 352
File Size : 48,9 Mb
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Oswaal Cbse Question Bank Class 12 Set Of 4 Books Accountancy Business Studies Economics Mathematics Combined Updated For Term 1 2

Author by : Oswaal Editorial Board
Languange : en
Publisher by : Oswaal Books and Learning Private Limited
Format Available : PDF, ePub, Mobi
Total Read : 72
Total Download : 648
File Size : 49,6 Mb
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Description : "• Solved Board Examination Paper 2020 • Latest Board Sample Paper • Revision Notes • Based on Latest CBSE Syllabus released on 22th July 2021 • Commonly Made Errors & Answering Tips • Most Likely Questions (AI) for 2022 Board Exams "


Cengage Advantage Books Business Law Text And Exercises

Author by : Roger LeRoy Miller
Languange : en
Publisher by : Cengage Learning
Format Available : PDF, ePub, Mobi
Total Read : 55
Total Download : 108
File Size : 43,6 Mb
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Description : Concise, straightforward, and reader-friendly, BUSINESS LAW: TEXT AND EXERCISES, 8E captures basic business law in a practical manner that readers will appreciate from the very first chapter. This easy-to-read paperback book is one of the most cost-effective and efficient choices for learning business law. This edition is specifically designed to help you master key legal concepts and doctrines while giving you practical experience in applying basic legal principles to common business situations. Hypothetical examples and brief summaries of real court case examples illustrate contemporary legal principles. Using a proven formula for success, BUSINESS LAW: TEXT AND EXERCISES, 8E provides the most approachable, practical introduction to today’s business law. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.