Description : 'The Playbook of Persuasive Reasoning: Everyday Empowerment and Likeability' provides an easy, practical guide to the strategies of persuasive reasoning, which Gavin Hurley argues is crucial to all effective communication. Helping professionals and students to become better and more likeable communicators, this fundamental “playbook” outlines numerous eye-opening communicative maneuvers for readers of all levels and backgrounds. It offers a unique approach to argumentation and persuasion and moves away from the more conventional methods which are often overtechnical, unnecessarily complex or too science oriented. Hurley demonstrates how to successfully apply these strategies of cooperative argumentation to your life in order to succeed professionally, socially and cerebrally. This he argues, will allow you to empower your messaging and increase your social magnetism. 'The Playbook of Persuasive Reasoning' is a down-to-earth guide on effective rhetorical strategizing. It is written for everyday application, based on everyday examples, and embedded in everyday language. Today, successful communication is a highly sought-after trait by international employers, clients, and customers alike. Gavin Hurley shows how a wide range of people can benefit from learning how to deliver more abstract material in an effective manner: both verbally and written. This guide is particularly appealing for professionals, including business managers, as well as academics and students, including public intellectuals. 'The Playbook of Persuasive Reasoning' is a useful book for anyone wanting to enrich their skills and strengthen their powers of communication in order to have a social and professional advantage.
Description : The Public Speaking Playbook shows students how to prepare, practice, and present their public speeches with the highest level of confidence. With a focus on actively building skills, Teri Kwal Gamble and Michael W. Gamble coach students in the fundamentals of the public speaking process, using engaging learning modules that allow students to practice—and improve—their public speaking.
Description : Skills for becoming clear communicators, confident speakers, and sharp thinkers. Designed for today’s active learners, The Communication Playbook moves students beyond the classroom by helping them develop a strong communication skillset that will benefit them throughout their lives. With a focus on effective communication skills and career success, bestselling authors Teri Kwal Gamble and Michael K. Gamble give students clear explanations of core concepts followed by practical learning activities—encouraging students to think critically about why good communication is important and how the concepts can be applied to today’s classroom, workplace, and community. Perfect for the hybrid communication course with coverage of public speaking, this concise text has been strategically separated into tabbed chapters—making it easier for readers to navigate, digest, revisit, and review the content. As good communication is the foundation of everyday life, The Communication Playbook primes students for success in both their courses and their careers.
Description : From shambling zombies to Gothic ghosts, horror has entertained thrill-seeking readers for centuries. A versatile literary genre, it offers commentary on societal issues, fresh insight into the everyday and moral tales disguised in haunting tropes and grotesque acts, with many stories worthy of critical appraisal. This collection of new essays takes in a range of topics, focusing on historic works such as Ann Radcliffe's Gaston de Blondeville (1826) and modern novels including Max Brooks' World War Z. Other contributions examine weird fiction, Stephen King, Richard Laymon, Indigenous Australian monster mythology and horror in picture books for young children.
Description : In this timely and enlightening new work, Mark Blitz explores the link between character and politics in liberal democracies, focusing on the importance of responsibility in American public and professional life. As the nation hotly debates the role of values and character, Duty Bound is a timely look at the importance of one of Americas classic civic virtues.
Description : Mayer describes his technique for successful negotiation, drawing on his personal negotiating experiences and interviews with masters in the field, and suggesting advances in psychology and linguistics to aid in clear and persuasive communication
Description : Through tapes, interviews, and primary sources, explores how the at-odds personalities of the unusual political pair of Richard Nixon and Spiro Agnew led to both of their downfalls.